Improving Customer Decisions using Product Reviews - CROM - Car Review Opinion Miner
نویسندگان
چکیده
Online shopping is a very goal-oriented activity. Consumers have a set of preferences for a product or service that is used as criteria for assessment of the available alternatives. However, crucial information about products is often available as text reviews. Finding a product with specific features is extremely timeconsuming using the typical search functionality found in existing shopping sites. In this work we propose a method for the seamless integration of unstructured information from product reviews with structured product descriptions using opinion mining. We demonstrate our method through shopping for a used car based on 148240 car reviews. Evaluation results using a user study and simulations show that the technique enables customers to assess more product characteristics and potentially make better decisions.
منابع مشابه
Mining Interesting Aspects of a Product using Aspect-based Opinion Mining from Product Reviews (RESEARCH NOTE)
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